Williamson County, Tennessee

Websites for the ones who build America.

Custom websites for plumbers, electricians, builders, and every trade in Williamson County. Live in one week. $995 once. Yours forever. No monthly fees, no contracts, no nonsense.

One week turnaround
$995 flat
No monthly fees ever

The problem

The best crew in the county still loses jobs to a better website.

Your work speaks for itself. But before a homeowner in Franklin ever sees your work, they see Google. And right now, Google is sending your jobs somewhere else.

Issue 01

Word of mouth has a ceiling

Referrals built your business, but referrals alone can't fill a schedule. When the phone slows down, you have no way to turn it back up.

Issue 02

Homeowners search first

Before they call anyone, they search. If you're not showing up, or your site looks abandoned, they call the next name on the list. Even if his work is worse than yours.

Issue 03

Website builders bleed you

Squarespace and Wix charge you every month, forever, for a template you had to build yourself. Stop paying and your site disappears. That's renting, not owning.

Meet the owner

This business runs in the family.

When Drew Powell was a boy, his dad ran a salvage lumber store called Discount Building Materials. Every day, tradesmen came through the door and left with the lumber, tools, and supplies they needed at prices they could actually afford. His dad was helping blue collar workers build their businesses long before anyone called it that.

For his dad, it was never really about the lumber. It was always about the people.

Drew will be the first to tell you the handyman gene skipped him. What he got instead was a career in marketing and digital media, and his dad's conviction that the hardworking people this country is built on deserve someone in their corner. Blue Collar Digital is how he carries that on.

Different tools. Same trade. Still about the people.
Drew Powell, owner of Blue Collar Digital, smiling in a trucker hat Drew Powell · Owner
Drew driving a screw into a fence post with a cordless drill Exhibit A: he tried

What you get

It's more than a website. It's a tool on the truck.

Every site we build has one job: capture leads, convert them into calls, and help you close more business. Pretty is included. Pretty is not the point.

Capture

Leads while you work

A built in email lead capture takes names and numbers while you're on a job site. You get the lead the moment it comes in, not whenever you get around to checking.

Convert

Words that sell

We write every page using the StoryBrand framework, the same messaging system used by thousands of growing businesses. Clear beats clever. Clear gets calls.

Close

Found in your county

Local SEO is built into every page, so when someone in Brentwood or Spring Hill searches for your trade, your name is in the conversation instead of buried under it.

The plan

Three steps. One week. Done.

01

Tell us about your business

One 15 minute call. Bring your logo if you have one and photos of your work. That's your whole homework assignment.

02

We build it in a week

Custom design, professional copy, lead capture, local SEO. You get three rounds of revisions, so it's not done until you say it's done.

03

You own it. Forever.

We connect it to your domain and hand you the keys. No monthly fees, no hostage situation, no fine print. It's yours like your truck is yours.

The price

One flat rate. Written up like you'd write it up.

No packages, no tiers, no upsells at the closing table. Here's the whole estimate.

No monthly fees

Work Order

BLUE COLLAR DIGITAL
WILLIAMSON COUNTY, TN
EST. NO. 0995

Job description: one custom website, built to bring in business

  • Custom design, built around your businessIncluded
  • StoryBrand messaging on every pageIncluded
  • Email lead captureIncluded
  • Local SEO for Williamson CountyIncluded
  • Looks right on every phoneIncluded
  • Connected to your domainIncluded
  • Three rounds of revisionsIncluded
  • Delivered in one weekIncluded
  • Monthly fee$0.00
Total, one time $995

You own it forever. Signed, sealed, delivered.

Do the math

$30 a month sounds cheap until you add it up.

Website builders
$1,080+
and counting, by year three

A typical builder plan runs $30 or more every month, forever. You do the design work yourself, the fees never stop, and the day you quit paying, your site is gone.

Blue Collar Digital
$995
once, and it's done

Professionally built for you in a week, and you own every file. Three years from now your total spend is still $995. So is year ten.

Straight answers

Questions we hear on every call

If there's no monthly fee, who pays for hosting?

We launch your site on fast, secure hosting with no monthly cost to you. The only recurring cost of running a website is your domain name, usually $10 to $20 a year, paid directly to the registrar. That's it.

I don't have a logo or any photos. Is that a problem?

Not at all. We can build a clean, professional look around your business name, and photos from your phone of real jobs almost always beat stock photos anyway. Homeowners want to see your work, not a model in a hard hat.

Do I have to write anything?

No. We write every word using the StoryBrand framework, based on a 15 minute conversation about your business. You review it, we revise it, and nothing goes live until you approve it.

What if I want changes after the site launches?

Three rounds of revisions are included during the build, so most everything gets handled before launch. After that, small updates are quick and we're a phone call away for anything bigger. No retainers required.

I already have a website. Can you replace it?

Yes, and we handle the whole switch, including moving your domain over so your web address stays the same. Your old site stays up until the new one is ready, so you're never dark.

A week? Really?

Really. We build websites the way you'd want a sub on your job site to work: show up when we said, do it right the first time, and finish on schedule.

Get started

Your next customer is searching right now.

Fill this out and we'll call you within one business day to set up your 15 minute call. A week later, your website is working for you.

  • [✓]One 15 minute call is all we need to get started
  • [✓]Your site is live within one week of that call
  • [✓]$995 flat, and you approve everything before launch
  • [✓]You own the site outright, forever, from day one
  • [✓]Built by folks in Middle Tennessee who know your market

Start your work order

No obligation. We'll reach out within one business day.